Table of contents.

Introduction.

Copyrights: Hyperstonk.
(Click on the image to zoom in)

Copyrights: Hyperstonk. (Click on the image to zoom in)

As a reminder, warm outreach (or warm reachouts) is 1-to-1 communication with an audience that already knows you (warm audience).

It’s the most reliable and least expensive way of finding new customers. And what’s more, it’s really easy to use this quadrant without looking like an idiot.

The method is straightforward overall:

  1. Build a list of leads who already know you.
  2. Choose a platform to communicate with them.
  3. Figure out what to tell them.
  4. Personalize the conversation.
  5. If they respond, we use the “ACA framework” (the method is explained below).
  6. We make our offer to them.
  7. We make the offer easily understandable.
  8. We keep the list hot by continuing to add value.

Let’s get started. We’ll dissect each step one by one.

1. Building our list.

It’s time to get out our iPhones and open all the apps on which we have followers, contacts, or friends we can contact: